Effective Date: 30th of June 2025


In this Cookie Policy, "we", "our" "us", or "Liquid Noble" means Liquid Noble Pty Ltd and its group entities.

This Cookie Policy explains how we and trusted third parties use cookies and similar technologies on our websites (the "Website"), as well as your choices related to those cookies. Please review this Cookie Policy to learn more about the types of cookies we use, why we use them and how you can control or limit the use of cookies.

If we collect personal data via cookies or similar technologies, such personal data will be treated in accordance with our Privacy Policy. Please refer to our Privacy Policy for more information about our privacy practices.

What are cookies?

Cookies are small text files that are installed on your browser, computer or mobile device. They allow a website to recognise your device. Cookies can serve several purposes: to ensure that the website takes the user's preferences into account by storing language preferences, to collect statistical data and adapt the content. Cookies can help provide you with a good experience when you browse websites and also help improve website functionality.

Which similar technologies do we use?

When you visit the Website, we use cookies to collect certain information automatically. We may also use other technologies such as pixel tags, browser analysis tools, server logs, web beacons, and other tracking technologies for similar purposes as described in this Cookie Policy and we may include them on our sites, in marketing email messages or our newsletter and affiliated websites to determine whether messages have been opened and whether links have been clicked on. The information provided below about cookies also applies to these technologies.

How do we use cookies?

We use cookies and other tracking technologies to customise content and advertising, provide social media features and to see how our visitors move through our Website. We use this information to make decisions about ways to improve the services we offer you.

We may partner with third-party tracking and advertising providers in an effort to serve targeted, interest-based advertisements to you. We permit our third-party partners to obtain information about you when you use our Website. This information includes your IP address, mobile device ID and advertising ID. Such information is obtained through cookies and other tracking technologies. Our third-party partners and others may collect similar information from you across other websites and over time. We, our third-party partners and others may use this information to engage in interest-based advertising and display ads or other targeted content to you that is believed to be relevant to you based on your use of our Website, other sites and other information we may collect about you. Such ads and targeted content may appear on our website and/or across other domains.

We take steps to contractually limit the rights our third-party partners have to the information they collect from you via cookies and other tracking technologies. However, we may grant some of our third-party partners independent rights to your personal data (e.g., your IP address), including rights to use your personal data for their own purposes. In such cases, we do not control those third parties' further use of your personal data and such use is governed by those third-parties' respective privacy policies. For further details on the processing of personal data in relation to Google products and services (Google Analytics, Google Optimize, Google Tag Manager, Doubleclick, Google AdSense, Google Search Console, Google Campaign Manager (Floodlights)), please refer to Google Privacy Policy at https://policies.google.com/privacy.

You may be able to refuse the use of cookies by third parties by selecting the appropriate settings on your browser; however, please note that if you do this you may not be able to use the full functionality of our websites.

To find out more about how you can manage the various cookies we use, please see the section below titled "Managing Cookies".

Cookies and types of cookies we use

Below is a summary of the types of cookies we use on our Website, including their purpose, duration, and source. This information helps you understand how cookies support the functionality and performance of the platform.

Important Note

The Liquid Noble platform itself does not set any cookies. All cookies listed below are set by third-party services integrated into our website.


Strictly Necessary Cookies

Currently, our website does not use any strictly necessary cookies for basic functionality.


Functional Cookies

These cookies enable essential website functionality.

Cookie Name Source Purpose Duration Category
_GRECAPTCHA Google reCAPTCHA Spam and bot protection ~6 months Third Party
__stripe_mid Stripe Fraud detection and payment processing ~1 year Third Party
__stripe_sid Stripe Payment session management ~30 minutes Third Party
cid Stripe Customer identification for payments ~1 year Third Party
machine_identifier Stripe Enhanced fraud detection ~1 year Third Party
private_machine_identifier Stripe Advanced fraud prevention ~1 year Third Party
merchant Stripe Merchant account identification Session Third Party
branch_has_loggedin Branch.io Deep linking and referral tracking ~1 year Third Party
s Branch.io Deep linking session management ~2 years Third Party
OTZ Google Timezone detection ~1 month Third Party

Analytics Cookies

These cookies help us understand website performance and user behavior.

Cookie Name Source Purpose Duration Category
_ga Google Analytics Distinguishes users for analytics ~2 years Third Party
_ga_2NWTM6KPJD Google Analytics Session and campaign tracking ~2 years Third Party

Targeting/Advertising Cookies

These cookies are used for advertising and conversion tracking.

Cookie Name Source Purpose Duration Category
_fbp Facebook Pixel Conversion tracking and ad targeting ~3 months Third Party
S Google Advertising personalization Session Third Party

Managing cookies

You can choose whether to switch on or off cookies or withdraw your consent to the use of cookies at any time by visiting the Cookie Preference Manager. You can select which cookie categories you wish to allow.


You can also use your browser settings to generally block cookies, remove existing cookies or change your cookie settings. However please note that if you do this you may not be able to use the full functionality of the Website.

For more information on deleting or blocking cookies, please also visit: http://www.allaboutcookies.org.

Since all cookies on our website are set by third-party services (Google Analytics, Facebook, Stripe, and Branch.io), you can manage these cookies through:

  1. Browser Settings: Most browsers allow you to block or delete cookies
  2. Stripe Privacy Controls: Manage Stripe data at Stripe Privacy Center
  3. Branch.io Privacy Controls: Manage Branch data at Branch.io Privacy
  4. Google Privacy Controls: Visit Google's My Activity to manage Google cookies
  5. Google Analytics Opt-out: Use Google's Analytics Opt-out Browser Add-on
  6. Facebook Privacy Settings: Manage Facebook data usage at Facebook Privacy Settings

Important Notice

By continuing to use our website, you consent to the use of these third-party cookies. You may withdraw consent at any time by:

  • Adjusting your browser settings to block cookies
  • Using the privacy controls provided by our third-party partners
  • Contacting us at hello@liquidnoble.com if you need assistance

Note: Some website functionality may be reduced if you choose to block all cookies.

We reserve the right to amend this Cookie Policy from time to time. We will inform you on any material changes via the Website.

Contacting us

If you have further questions about the Website or about this Cookie Policy, please contact us by email at hello@liquidnoble.com